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Evanston Games & Cafe
Project type
Marketing Consulting (Social Media Strategy)
Field
Hospitality/Entertainment (Board Game Café)
Skills
Social Media Marketing Strategy, Content Creation, Client Communication
Evanston Games & Cafe is a local board game café that aims to create a “third space” where people can gather to play games, enjoy food and drinks, and socialize.
I worked with the team to develop a social media content calendar and create Instagram content, including reels and in-store photography, to showcase board games, food, and the cafe’s community atmosphere. The goal was to translate the in-store experience into engaging social media content and increase awareness among Evanston residents and students.
